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+ Q: Why should we hire you instead of doing the work in house?

A:  Simple.  You’ll save time.  And money.  Let me explain.

If you have an occasional need for promotional material, it’s more cost effective to hire me than to have your engineering or sales staff do the writing.  First and foremost, you’ll get your materials done faster because developing the copy will not be my “collateral duty.”

Just as important, your engineers and technical staff will not have to spend frustrating hours doing things they weren’t trained to do.  And because you’re hiring a professional, you’ll materials will produce better results — including more leads and more sales.  That effectively increases your ROI.

On the other hand, if you’re fortunate enough to employ a staff of full-time writers, your company probably manages a large number of products and/or services.  With large product/service lines, there is almost certainly an ebb and flow to the writing workload.

Off-loading some of the peak-period writing to me can keep your marketing plans on track without the hassle of hiring additional staff.  And you won’t have to worry about keeping that staff busy when the peak flow returns to normal.